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October 11, 2018
France's Answer To Black Friday Drives Increase In Mobile Traffic

In spring 2018, six French eCommerce brands launched their own riposte to Black Friday — the one-day retail extravaganza that kicks off the US holiday shopping season. More than 200 brands took part in the first ever Les French Days, a five-day event designed to boost sales during the post-winter/pre-summer sales lull. Building on the […]

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October 11, 2018
France's Answer To Black Friday Drives Increase In Mobile Traffic

In spring 2018, six French eCommerce brands launched their own riposte to Black Friday — the one-day retail extravaganza that kicks off the US holiday shopping season. More than 200 brands took part in the first ever Les French Days, a five-day event designed to boost sales during the post-winter/pre-summer sales lull. Building on the […]

Read More
October 4, 2018
What Surprised Us Most About Fashion Week 2018: Quick Takeaways On User Behavior

ContentSquare data experts analyzed more than 11 million user sessions during the course of a month, across 6 global luxury fashion sites. They examined sessions captured between 09/01 and 09/24 — coinciding with New York, London, and Milan fashion weeks, and the week leading up to the shows. Here are some of their findings: 1. […]

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September 11, 2018
Good UX Is Always In Fashion: Two Influencers Share Their Pet Digital Peeve

With fashion week upon us once again, brands are focused on pushing the latest trends, and keeping their digital audience engaged around the season’s must-have looks and accessories. And it’s not only styles that are changing fast and furiously — throughout the past decade, the fashion sector has experienced a great deal of transformation. Digital […]

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August 29, 2018
All the Traffic But No Sales - 5 Things You Might Be Doing Wrong

Your website looks great. Traffic is on the rise. You’re running a few Facebook ads, and you’re sending out newsletters. Things are going pretty well – except that pesky sales column is still stuck at $0. What gives? Your demographics are off You’re clearly targeting well enough to increase your traffic, but something is going […]

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August 23, 2018
What 61 Million User Sessions Tell You About Early Back-to-School Shoppers

A 2018 consumer survey by the National Retail Federation and Prosper Insights and Analytics estimates that US households are planning to spend $27.5 billion on back-to-school supplies for children in elementary through high school. That’s an average $684.79 spend per family. The same survey found that 77% of consumers are keen to get a head […]

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August 18, 2018
Helping Brands Measure the Value of their Digital Experience Investments

ContentSquare CEO Jonathan Cherki answers burning questions about digital experience and customer journey optimization. Follow this series. Last week, ContentSquare was at Adobe Summit in Las Vegas, meeting digital leaders and digital experience teams from all over the world. One of the questions I got asked a lot during the event was, “How do I […]

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July 17, 2018
Ecommerce Lessons From the New Generation of Fintech Disruptors

ContentSquare and Mezzo Labs recently hosted a round table gathering for digital leaders in finance where, after a few canapés and drinks to warm them up, we discussed the threats and challenges in the industry, and how finance brands can counter the inevitable disruption that’s taking place and threatening their core revenue streams. Brands like […]

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July 15, 2018
7 Things To Keep In Mind When Embarking On A Website Redesign

There is plenty of great advice out there for brands about to embark on a website rebuild. In this post, we share with you seven tips we believe are a crucial part of any website redesign process. 1. You are sitting on a goldmine – learn everything you can from your old site before your […]

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July 10, 2018
Why Digital Personas Are No Longer Enough

Brands today are constantly on the lookout for the perfect user experience (UX) formula that will keep their digital audience engaged all the way to conversion. But connection is a two-way street, and to be successful, requires a sophisticated understanding of who it is you’re trying to connect with. For that, brands have personas – […]

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Recent Posts
France's Answer To Black Friday Drives Increase In Mobile Traffic
What Surprised Us Most About Fashion Week 2018: Quick Takeaways On User Behavior
ContentSquare Launches Augmented Reality Tool for Brands Seeking Instant Digital Customer Analytics
ContentSquare Unveils Immersive Analytics Plugin For CX Insights
Good UX Is Always In Fashion: Two Influencers Share Their Pet Digital Peeve
All the Traffic But No Sales - 5 Things You Might Be Doing Wrong