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December 14, 2018
Why Work At ContentSquare: An Interview With Our Talent Acquisition Manager

We sat down with Ellen Binio, Contentsquare’s Talent Acquisition Manager, to find out how we ended up so lucky to have her and how she helps us build a first-rate team.   How did you come to work at Contentsquare? I was recruited to work at Contentsquare by a very good friend, who isn’t actually […]

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February 12, 2018
Which country is the most romantic: US, UK or France?

Love is in the air and on the shelves of every drugstore across the US. Online retailers are also poised for a little customer love this week, as lovers everywhere rush to order flowers, chocolates and other gifts for their significant other. Curious to find out which country leads the way when it comes to […]

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February 2, 2018
Personal Thoughts on ContentSquare’s Latest Round of Funding

Here at ContentSquare, we talk not only about digital transformation, but about ‘people transformation.’ About how our digital experience insights technology changes the way people work by equipping digital teams with the knowledge they need to become more productive, proactive and successful. How it can help entire departments shift from a culture of instinct to […]

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January 29, 2018
ContentSquare Raises $42 Million Series B Led by U.S. VC Canaan and Highland Europe

France-Based SaaS Digital Experience Insights Platform Secures Funding to Continue its Rapid Growth in Americas and Europe PARIS (Jan. 29, 2018) — ContentSquare, a SaaS digital experience insights platform, has raised a $42 million Series B funding round led by Canaan, a U.S. VC firm that has previously invested in LendingClub, Ebates and Match.com. Highland […]

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January 16, 2018
Auto-Zone: ContentSquare's Intelligent Tagging Technology

The digital future has landed, ushering in a new age of experience. Digital natives and eCommerce trailblazers are driving ever higher standards of convenience, and are putting experience at the heart of every digital journey. Gone are the days of a one-size-fits-all online experience, and traditional market segmentation has made way for a more fluid […]

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December 29, 2017
Equipping Businesses for the Age of Digital Shopping

The decline of brick-and-mortar stores in favor of digital shopping platforms is inspiring businesses everywhere to improve their customers’ online experience. Credit Suisse estimates that there could be more than 8,640 store closures this year, breaking the 2008 record of approximately 6,200 store closures. Meanwhile, the US Census Bureau has recorded a 0.8% increase in […]

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December 27, 2017
DataSnack: Terms and Conditions pages are viewed 161% + after the holidays, looking for ways to exchange and return

You may think you know your nephew well, but he thinks that sweater you gave him is hideous. And let’s be real – no one needs three scented candles. As consumers rush to return or exchange unwanted items in the post-holiday season, terms and conditions pages see a huge spike in traffic. And don’t forget, […]

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December 22, 2017
DataSnack: Cosmetics conversion rates increase by 288% on Black Friday and Cyber Monday

At the very top of the holiday gift list, you’ll find cosmetics and liquor. Data shows that the conversion rate for makeup, skincare and fragrance almost triples on Black Friday and Cyber Monday, and, crucially, remains pretty high until mid-January. In fact, this is the only sector where retailers sell more during the post-holiday season […]

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December 20, 2017
DataSnack: Mobile conversion rates increase by 167% on Black Friday and Cyber Monday

Everyone knows the holiday shopping surge starts in November, but it’s not until Black Friday and Cyber Monday that conversion really peaks. And numbers suggest that thrifty (or frazzled) shoppers are purchasing a lot of their gifts on the go. In fact, the mobile conversion rate more than doubles in the lead-up to the holiday […]

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December 14, 2017
Insurance Companies are Finally Getting a Makeover

How companies are reinventing the digital relationship with their customers Insurance companies don’t have it easy. With the world gone digital, their legacy systems make it hard for them to keep up. And even when they overcome that challenge, they have to comply with regulations that make it harder for them to play the digital […]

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